Throughout my life, I had to navigate classrooms, lecture rooms, workplaces and golf courses without seeing many people who looked and talked like me. It was very intimidating being a Polynesian growing up and always interacting outside my comfort zone. Growing up in Polynesian culture and being around Polynesian communities, it made me feel safe around others who look like me and understand how diverse and different our problems were. When I wasn't around these communities, it led to a constant feeling of wanting to shrink, and that invisibility fuels my purpose for this brand. A platform where Polynesians and any other groups longing to be seen can wear their stories with pride. It's not just a clothing brand. The brand's purpose is to allow you to own your narrative, stand tall, and celebrate diversity.